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Insights
The market moves fast. So can you. To keep you inspired and updated, we regularly publish insights and tips.


AI saving angel in ailing FMCG sector
Key summary AI can help struggling FMCG companies cut costs, improve forecasting, streamline supply chains and personalize marketing, keeping them competitive in a tough market. Companies in the Fast Moving Consumer Goods industry are struggling with high costs that they have difficulty passing on to consumers. According to Cazijn Langeler of consulting firm IG&H, this is why the industry is now embracing artificial intelligence (AI) en masse. ' At s ome companies, more than


A (shop)window to the future: How GenAI is shaping the future of in-store customer experience
What does the shopping street of the future look like? Discover how GenAI will shape the way you shop.


How do you navigate the supply chain horizon?
5-year overview: How are FMCG companies, retailers and manufacturers coping with their supply chains?


Black Friday: Here to stay or time to go away?
Should we embrace Black Friday—or get rid of it as suddenly as it arrived?


Unlock the Power of Subscriptions: A Win-Win for Consumers and Businesses
In a world where convenience is king, subscriptions are becoming the crown jewels of consumer engagement.


Subscription model success with a start-up mentality
3 ways for retailers and Consumer Packaged Goods companies to embrace subscription models.
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